Is it always good to share? Syndicated v Solus when direct selling…

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Here’s why brands should focus on Convenience… post lockdown!

The growing trend is set to outlive the pandemic with 91% of people saying they’ll continue to shop locally – after all restrictions end (Barclaycard Payments). The pandemic has seen consumers step up and support the…

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Importance of data and why data accuracy is KEY to your business and ours.

The benefits of making decisions with data are well-documented. A recent Economist Intelligence Unit survey found that 43 % of senior executives believe data is “extremely important” to strategic decision-making. MIRROR PROCESS – It’s ‘LOGIC-al’ Accuracy…

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Why is Point of Sale so important in todays’ retail environment?

So what is Point of Sale?  POS (Point of Sale) or POP (Point of Purchase) is what drives sales and encourages your customers to spend more and become increasingly familiar with your brand.  It is important…

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Convenience Sales growth outperforming large stores – Perfect time to grow your sales using Mirror Marketing.

There are reports and evidence everywhere showing the growth in the convenience sector. Convenience stores are outperforming large supermarkets in terms of sales growth. Some facts: A recent snapshot of the market (Source: Kantar) for the…

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