It is important not to forget that brands need to look good at depot level, not just in retail. Merchandising, POS implementation and Sampling are all key to success in wholesale.
We often come across NAMs and Sales Managers standing in depot on Trade Days, however perhaps a cost effective way of covering this would be to use a Mirror representative to sell to the retailers.
In wholesale Mirror work in partnership with brands to:
- Provide access to the key decision-makers
- Achieve new listings or product extensions
- Develop promotional plans
- Forecast volume and budgets
As well as providing quality field management we can offer a full back office function to ensure that orders are processed seamlessly in line with your own administrative structure.